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Email @ HomeAdvisor

People

MY ROLE: Creative Director
DESIGNERS: Shay Wright, Doug Landry, Becky Tillett
WRITERS: Megan Linhoff, Diana Crandall

THE PROBLEM TO SOLVE:
Email marketing poses ongoing challenges in developing compelling designs that teach audiences while maintaining brand alignment across a campaign. At HomeAdvisor, we constantly tested innovative layouts and visual styles to keep our email content engaging and effective. Our goal was creating visual variety within a unified brand style to inspire clicks and convey information in lively ways.


© 2024 Rebecca Yaffe

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